Animator of the Month: Iwao Takamoto

Today, I have decided to introduce a new feature to this blog, The Animator of the Month. It will feature animation artists both well-known and obscure, based upon their impact on the animation industry as a whole. This month, Iwao Takamoto will be covered.

Iwao Takamoto cira 2005.

Iwao Takamoto, was born on April 25th, 1925 in Los Angeles, California to Japanese immigrants. Although Iwao never attended college, he was a quick leaner. He graduated from Thomas Jefferson High School in Los Angles at age 15. Shortly after the bombing of Pearl Harbor, Iwao and his family were forced to move into the Japanese American internment camp, Manzanar.  Despite having to endure living there until the end of WWII, the Takamoto  family made the best they could of the situation. Iwao took up drawing classes under the wing of two other interns who were formerly film studio art directors.

Barracks at the Manzanar internment camp.

After being released from Manzanar, Iwao contacted Disney. He initially knew little about the company, but had remembered hearing the name frequently from his tutors. Despite having little idea how to put together a portfolio, Iwao's work was accepted by the studio. He would end up working there for 16 years, between 1945 to 1961, as an assistant animator. He worked closely with senior animator Milt Kahl, helping bring life to such characters as Lady from The Lady and The Tramp and Aurora from Sleeping Beauty. While he was working on Sleeping Beauty, he married Jane B. Baer in 1957. They would have one son together, Michael, and remained married for seven years. The last film Iwao worked on at Disney was 101 Dalmatians.

Layout drawing by Iwao Takamoto for The Lady and the Tramp.

Iwao working on Sleeping Beauty. 

(The cigarette is just as essential as the pencil.)

A drawing from a sequence in Sleeping Beauty.

While it is easy to speculate that Iwao could have left Disney due to receiving little to no credit for his work, this practice was common at time for other Japanese Americans, women, and minorities. (Today, many contemporary animators are more aware and appreciative of their efforts, including Disney's Andreas Deja.) It is far more likely that he eventually left the studio due to the competition that theatrical animation was receiving from television, and thus started working for Hannah-Barbera.

Iwao at Disney between 1950-1960.

At Hannah-Barbera, Iwao Takamoto found great success. He first began working as a layout artist on The Yogi Bear Show, and would quickly go on to become one of the studio's chief character designers. By the 1970s he had become a major producer for the studio and he would go on to direct two of the company's feature films, Charlotte's Web (1973), and The Jetsons Movie (1990).  Iwao also met Barbara Farber at HB on one of her studio tours. They married in 1964, and would stay together for 44 years, until Takamoto's death.

Iwao's drawing style is distinguished by his use of thick, smooth lines with rounded edges and tapering angles. (Which is what Hannah-Barbera would later become known for.) His work for Disney is more detailed than what HB's more limited animation would allow for. Thus, his later work tends to focus on simple, easy to draw forms. As Iwao's friend and co-worker, Scott Awely, put it:
"When you do a Saturday Morning cartoon, you have to cut out every nonessential line because pencil mileage is money."

Character sketches for HB's Alice in Wonderland TV special.

Iwao seemed to be specially apt at designing cartoon dogs (Astro from The Jetsons, Muttley from Wacky Racers, Scooby-Doo, Hong-Kong Phooey) and young women (Penelope Pitstop from Wacky Racers, Velma and Daphne from Scooby-Doo Where Are You?). Scooby-Doo is arguably Iwao Takamoto's most famous creation. Iwao was inspired to create Scooby-Doo by one of his co-workers who bred Great Danes as show dogs.

Upon reflecting on Scooby-Doo, Iwao said, "She showed me some pictures and talked about the important points of a Great Dane - like a straight back, straight legs, small chin, and such. I decided to go the opposite and gave him a humped back, bowed legs, big chin, and such. Even his color is wrong."

The first sketch Iwao Takamoto proposed for Scooby-Doo in 1969.

Pitch title card for Scooby-Doo.

Later in his life, Iwao's role in the animation industry began to get more commonly acknowledged. In 1996, he received the Winsor McCay Award for Lifetime Achievement, having spent over 50 years working with Disney and Hannah Barbera. He also became Vice President of Special Projects for Warner Brothers Animation the same year.

Iwao Takamoto passed away on January 8th, 2007 at age 81. His legacy lives on through the many animators he worked with and helped inspire. In 2009, Takamoto's post-humerous memoir, My Life with a Thousand Characters, was published. An intimate memoir entitled Living with a Legend by Leslie E. Stern, Iwao's stepdaughter, was published in 2012.

Animated Adaptations of One Thousand and One Nights

All of us are familiar with Disney's Aladdin, but there are a surprising number of other cartoons based on similar premises. 

Background on the Tales

One Thousand and One Arabian Nights is one of the world's most famous collections of fairytales and folktales. It is also one of the oldest literary works. Although the story was originally published in Arabic during the Islamic Golden Age, many of the stories are far older and originate from not only Arabian countries but also Egyptian, Indian and Mesopotamian cultures. The stories first became popular in the Western world after their publication into French in the early 1700s by Antoine Galland. English translations soon followed, becoming increasingly common during the 1800s. Translations have continued to be made and revised up into recent years, as scholars endlessly debate about the accuracy of their sources and interpretations. (Earlier translations made during the Victorian era tended to cut out certain stories or aspects due to their depiction of violence and sex. Not all of these stories were originally intended for children. Pretty much the same thing could be said about Grimm's Fairytales.)

An illustration for Aladdin by Errol le Cain. 

For those unfamiliar with One Thousand and One Nights's basic premise, it is a frame story. Everyday the king Shahryar takes a new bride only to behead her by the next day, and then takes another. (Shahryar holds a grudge after finding out his first wife was unfaithful to him.) Eventually the vizier can no longer find any more virgin brides for the king. The vizier's daughter, Scheherazade, offers herself to be the next bride, and the vizier reluctantly agrees. Later that night after the marriage, Scheherazade begins to tell Shahryar a fantastical story. The story does not end and segues into another tale. The king becomes curious about how the tale concludes, so he postpones his bride's execution. This continues to be repeat until one thousand and one nights have passed and Scheherazade has run out of stories to tell. However, Shahryar has fallen in love with Scheherazade over the course of almost three years. So Scheherazade's life is spared and she becomes queen.

An illustration of Scheherazade and Shahryar by Edmund Dulac.

Most of the stories that Scheherazade tells are highly fantastical, involving various heroes journeying to far off lands in search of love or warriors fighting against fearsome monsters. Arguably, the most famous of these stories are Sinbad the Sailor, Aladdin and Ali Baba and the Forty Thieves. Adaptations based upon these tales range from classical pieces to role playing games. (So many works have been influenced by these tales that they even have their own Wikipedia page!) Naturally, One Thousand and One Nights has been adapted numerous times into film as well, perhaps most famously by The Thief of Baghdad (both the 1924 and the 1940 versions) and the 7th Voyage of Sinbad (1958). The number of animated films adapted from One Thousand and One Nights is quite high as well. The stories provide a perfect vehicle for the medium given how imaginative and other worldly they are.

A brief synopsis and review for The Thief of Baghdad (1940).

Technicolor Realism: The Decline of Rubber Hose and Emergence of the Golden Age

How did animation go from this to...

...this within eight years?

During the 1930s, animation began to evolve as artists gained more experience and companies were allowed to make cartoons on a larger budget as the medium continued to grow in popularity. With the adoption of the Technicolor process in the earlier half of the decade, Walt Disney decided to push for more realism in the medium of animation, which had practically been unseen since the earlier work of Winsor McCay. His studio was thus the first to abandon the weightless, 'more cartoony' style of rubber hose and adopted several technical innovations to allow for a sense of realism (i.e.: the multiplane camera, detailed backgrounds, refinement of the studio system). Other companies soon followed, some reluctantly, others shamelessly copying in order to survive. As a backlash to the Disney style, 'wise-guy' and wacky, slapstick cartoons also became common, such as Looney Tunes's Daffy Duck and Walter Lantz's Woody Woodpecker. Short comedic cartoons were also common outside of Disney due to the financial risks that other companies faced in making feature length animated productions.

Disney Leads the Way

"The Tortoise and the Hare" (1935), was made only a year after "The Goddess of Spring," but is far superior technically and story-wise. 

While Disney's Mickey Mouse shorts became hugely popular due to their use of sound, his Silly Symphonies series had a harder time standing out as they did not feature a consistent cast of characters, each installment being based on a different popular story or folktale. In order to garner more viewers (and to deal with the loss of animator Ub Iwerks), the company bought out the exclusive rights to have their cartoons filmed in Technicolor for several years. Disney's decision proved to be a wise won, as their first three-strip Technicolor short, "Flowers and Trees"(1932), won the first ever Academy Award for a Animated Short Subject. The use of color added a splash of realism unseen in any productions before. This pushed the company to begin focusing on more believable character animation. "The Three Little Pigs" (1933) put great emphasis on creating distinct personalities and featured heavy use of character interaction through dialogue, which no doubt contributed to its off the charts popularity. Equally important was "The Goddess of Spring" (1934), Disney's first, if rather awkward, attempt at realistic human animation. Within a year, Disney had improved their draftsmanship drastically. So much that the short, "The Tortoise and The Hare"(1935) was practically not rubber hose anymore! Perhaps the best Silly Symphony short that demonstrates this is "The Old Mill" (1937), which made great use of the multiplane camera to create a sense of depth and further believability of the cartoon's environment. Animation at Disney had become fully evolved and was ready for its next stage, feature film.

"The Pointer" (1939) marks the first appearance of Mickey's 'modern' design.  

Although animated films had been made before, none of them had been made by a major Hollywood studio or filmed in color. At Hollywood, many believed that no one would be able to sit through a long cartoon, as it was thought that audiences would grow bored of slapstick gags and get annoyed with the lack of realism. So when Walt Disney announced that his studio was going to produce a film based on the fairytale Snow White and the Seven Dwarves, critics dismissed it, stating that Snow White would ruin his career and dubbed the film, "Disney's Folly." Fortunately the critics proved wrong. When the movie premiered in 1937, after three long years in production, it was widely praised for its marriage of cartoon physics and realism. Snow White proved that animation could be used to tackle a wider range of subjects than previously thought and set the trend for all other animated features to follow. Disney's projects then became even more ambitious. Pinocchio (1940) refined everything that was done previously in Snow White. Pinocchio is definitely a stronger film: its animation still holds up remarkably will today, it featured a more complex plot, and it is widely considered to be one of the company's finest productions. Within the same year, Fantasia was released. It experimented with a wide range of animation styles and artistic influences, separated by different musical interludes. Unfortunately, neither of the two films did very well financially due to the outbreak of WWII. Thus Bambi (1942), was the last true feature length animated film released by Disney up until 1950.

A Trailer for Pinocchio (1940).

And Others Follow

In order to stay competitive we must copy Disney! 

Disney's success certainly did not go unnoticed by other studios. After the Silly Symphony shorts started to become commercially and critically successful, many companies began to put out their own suspiciously similar cartoons. Ub Iwerks, after leaving Disney for personal reasons, produced his Comicolor Cartoons from 1933 to 1936, which, while bland, did have artistic merit. Van Beuren, however, was largely ignored for its Rainbow Parade Cartoons (1934-1936), which largely came off as blunt Disney ripoffs and made a rather disappointing attempt to revive Felix the Cat. Harman and Ising perhaps made the most expertly crafted cartoons outside of Disney after leaving WB. Their Happy Harmonies (1934-1938) failed to be successful, but still have small sect of appreciative fans to this day. The Fleischer Brothers were reluctant to enter the 'Silly Symphony' fray, but did so with their Color Classics (1934-1941) due to executive meddling. Columbia Pictures is perhaps the most forgotten Disney imitator, as their Color Rhapsodies (1934-1939) tended to be very low budget, and the company lacked any longtime talented directors.

Of course, not all cartoon series released at the time outright copied Disney. However, every animation studio did begin to train their staff to animate more realistically and abandon rubber hose principles. An excellent example of this would be the artistic evolution that took place in Porky Pig's Looney Tunes shorts. Early on, his appearances were marked with less articulated character movements. Porky was initially a very fat young child, not the slimmer adult pig that he later became known as. His redesign increased the character's appeal and believability. Because Porky debuted in 1935, his cartoons rapidly dropped the physics associated with rubber hose, but still utilized exaggerated movements for humorous effects. Another example of a character's evolution towards 'realism' would be the Walter Lantz version of Oswald the Lucky Rabbit. Lantz first redesigned Oswald to be cuter, have more detailed attire, and a personality more in line with that of Mickey Mouse. By the 1940s, the rabbit became completely unlike his former self. He was aged down considerably, lost his black and white color scheme associated with the outdated rubber hose style, and drawn with consideration to realistic weight and proportions.  

Walter Lantz's Oswald from the mid-1930s. 

A more rabbit-like Oswald from the early 1940s. 

Resistance to the Movement & The Screwballs Emerge

Popeye refuses to be like one of those 'bland Mickey cartoons' !

Not every animation studio was quick to abandon the wackiness of rubber hose, in favor of the 'cutesy,'  detailed style embraced by Disney. Ub Iwerks did adopt color for his Comicolor Cartoons and pioneer the usage of the multiplane camera (which Disney later adopted). However, the characters in his shorts retained their exaggerated yet simplistic style, and the cartoons themselves were less sentimental and idealistic than Disney's Silly Symphonies were. The Fleisher Brothers held out longer than Iwerks did. Even though they abandoned Betty Boop after the implantation of the Hayes Box Office Code, the company kept making Popeye shorts which continued to perfect its own brand of rubber hose. Likewise, Fleisher's Superman series (1941-1942), while certainly different from Popeye, approached animation with a more graphical style than Disney, focusing more on fast paced action and drama. On the other hand, Looney Tunes began to increasingly refuse to make Disney clones. Instead, they opted for cartoons focusing on slapstick, parodying the cute animal character archetype common at the time. Daffy Duck (1937), Bugs Bunny (1940), and Bob Clampett's early incarnation of Tweety Bird (1942) all followed this trend. 

"I'm wooking for wabbits."

Other companies soon did the same due to WB's success with zany and smart aleck funny animals. After leaving for MGM, Tex Avery gave us Screwy Squirrel (1944), a short lived, literally 'nuts' character who frequently messed with his antagonists' (and the audiences') minds when he broke the fourth wall. Avery also made many one shot cartoons, most notably "Blitz Wolf" (1942), which was a parody of Disney's "Three Little Pigs" and the war against Nazi Germany, and "Red Hot Riding Hood" (1943), which similarly parodied fairytale cartoons popular at the time by updating one for modern audiences. Avery's only consistent recurring character was Droopy Dog (1943), whom Avery loved to use to contrast deadpan humor with other worldly gags. Also at MGM, William Hannah and Joe Barbara created their comedic duo, Tom and Jerry, who first appeared in the 1940 short, "Puss Gets the Boot." Walter Lantz likewise replaced his cute star, Andy Panda, with the zany Woody Pecker, who debuted in "Knock Knock" (1940). Columbia also jumped on the bandwagon when they hired a Warner Brothers employ, Frank Tashlin, to create The Fox and the Crow in 1941. Even Terrytoons, the "Woolworth's of animation," managed to create a few icons such as Mighty Mouse (who started out as a funny animal parody of Superman), and Heckle and Jeckle, two wise cracking magpies.

Tex Avery was the opposite of Disney: wacky, over the top, and sometimes sensual.

What Happened to the Feature Film Outside of Disney?

Why was this film the last major American animated film to be released outside of Disney for many years?

Back in the late 1930s, the only animation studio rivaling the power of Disney was Fleischer Studios. Once Disney met great success with the release of Snow White, Fleischer decided that it had enough resources and the capabilities to do the same. Fleischer first released three Technicolor Popeye Specials between 1936 to 1939, each running around 15 to 20 minutes. The specials had elaborate animation and gorgeous backgrounds that where at the level of what Disney produced at the same time. The experience gained allowed Fleischer to produce its first true animated feature, Gulliver's Travels (1939). Gulliver proved to be financially successful even though it relied very heavily on the use of the rotoscope in order to animate its lead. Encouraged by their success and nomination for two Academy Awards, the Fleischer Brothers put out a second feature in 1941. Mr. Bug Goes to Town is now generally recognized as being the stronger film. It had the artistic merit equal to any of Disney's features, relied far less on the rotoscope, and had an original storyline to boot. Sadly, Mr. Bug proved to be the death knell of the studio despite all of it improvements over Gulliver. It was released two days before the attack on Pearl Harbor. This led to the film being a financial disaster and the rest of its market was cut off overseas. Fleischer Studios could not deal with the debt and thus was shut down. It was bought out by Paramount and then replaced with the lower budget Famous Studios in 1942.

Before the tragedy of Fleischer Studios, several other animation companies considered making feature films. However, they became too scared after what happened to Fleischer, many had to deal with impending production costs, and their was that little issue called WWII. (The later resulted in many propaganda cartoons being made up until 1945.) Thus, competing studios adapted by making more anarchic/humor based shorts than Disney. To say that American cartoons during the 1940s-50s were nonexistent in feature film outside of Disney is not entirely correct though. Popular characters from short subjects did make the occasional cameo in live-action film (in a similar manner to Disney's Song of the South [1946]). Jerry made a memorable appearance when he danced with Gene Kelly in Anchors Awiegh (1945), and would later appear alongside Tom in Dangerous When Wet (1953). Bugs Bunny similarly popped up in a dream sequence in Two Guys from Texas (1948) and in the following year in My Dream is Yours alongside Tweety Bird. Woody Woodpecker appeared in cartoon within Destination Moon (1950) due to producer George Pal being a friend of Walter Lantz.

Most non-Disney cartoons were reduced to cameos in feature film.

The only exception to this rule during the early 1950s was the stop-motion feature Hansel and Gretel: An Opera Fantasy (1954) which remains little known today, and sort of a cult oddity. Non-Disney American animated movies did not really start to appear again until 1959 (with the release of the Mister Magoo film, 1001 Arabian Nights) and did not really become common until the 1980s-90s (thanks to Don Bluth and the Animation Renaissance). Foreign features were slightly more common. China garnered much attention with Princess Iron Fan (1941), which while technically simplistic compared to American features of the time, greatly influenced future anime directors. Several European features were made as well, such as: Tintin's The Crab with the Golden Claws (Belgium, 1947), The King and the Mockingbird (France, 1952),  Animal Farm (Britain, 1954), and The Snow Queen (Russia, 1957). It is also worth noting that Japan released its first significant animated production, Hakujaden, during this period in 1958, hinting at the country's future in the industry.  

Overseas, a few quality animated films were made during the 1940s-50s. 

How TV Nearly Killed Cartoons (Animation of the 1970s-80s)

If you consider the above actually good, your nostalgia filter needs desperate cleaning.

Many people have a hard time recalling animated television series from the 1970s to the earlier half of the 1980s and the ones they do mostly are for a bad reason. Limited animation had been used for about ten years prior to the invention of television, but was created for artistic purposes not for budget reasons. UPA, as mentioned earlier on this blog, was a pioneer in the field. Some of the studio's most famous creations include Mr. Magoo, Gerald McBoing Boing, and the feature length film Gay Purr-ee. Other studios began to catch on to the popularity of limited animation and companies such as Hannah Barbara began to realize that the technique could also be used to save money. By the time television had become commonplace, animated series turned to limited techniques in order to deal with smaller budgets and produce large numbers of episodes. American cartoons also became increasingly more 'kid friendly' to appease moral watchdogs and sensitive parents. By the late 1960s, theatrical cartoons were no more.   

Lack of budget (and creativity) resulted in many shortcuts. 

Early on animation on television was certainly aimed for the family crowd, but was of decent quality. Jay Ward is fondly remembered for bringing TV its first cartoon, Crusader Rabbit, in 1949 and for The Rocky and Bullwinkle Show (1959-1964). His cartoons had simple yet appealing character designs, good voice acting, and had humor both for children and adults alike. Hannah Barbera's earlier cartoons also were fairly enjoyable for a period of time. Huckleberry Hound and Yogi Bear became household names and The Flintstones (1960-1966) was the first primetime cartoon and had a sizable older fan base, paving way for shows such as The Simpsons three decades later. Another noteworthy cartoon was Beany and Cecil (1962-1969) by ex-Warner Bros animator Bob Clampett, which was well known for its crazy humor, slapstick, and puns.

Crusader Rabbit, the first cartoon to be made for TV.

Jay Ward and Hannah Barbera made excellent cartoons early on. 

Sadly, this would not last. As the temptation of milling out more and more cartoons at lower and lower production costs loomed, the quality of TV animation plummeted drastically. This made the business executives very happy and appeased more conservative groups wanting safe, sanitized cartoons for their children. And since young children will watch anything put in front of their faces, they did not complain about the low quality of these new cartoons and many weren't even exposed to older theatrical animated series or TV series to compare them to. (Unless, in some circumstances, these older programs were censored.) The regime of Saturday morning cartoons and educational programs were demanded by groups such as Action for Children's Television. Thus, public opinion changed to treating animation as 'kid's stuff' an attitude that still persists to a certain degree today. Filmation, Hannah Barbera, Ruby-Spears, and other companies regurgitated Scooby-Doo knock-offs and stale storylines at an astounding rate. The dismay of unhappy animators and certain film critics were largely ignored.

This was a great blow to many artists in the medium who had to work on cheap products in order to stay competitive. The influential cartoons of Warner Brothers, MGM, UPA, and other former powerhouses had gone by the wayside. Disney was struggling just to stay alive at a certain point and was even at danger of closing a few times. (Which is almost unimaginable today considering how much of a monopoly the studio has become!) Walt had died, many of Disney's older animators had left or retired, and traditional animation at the studio had become very expense. (This was due to Sleeping Beauty not earning back its cost at the box-office, forcing Disney to rely heavily on xerography tracing and recycling animation from its previous films.) The result of these unfortunate studio woes resulted in an extreme dearth of creativity. Mediocre or just plain terrible TV shows dominated, including the likes of The Archie Show (1968-1970), The Groovie Goolies (1970), The Jackson 5ive (1971-1973), Super Friends (1973-1985), and Jabberjaw (1976-1978).

The animators were so lazy, they didn't even bother to color in the eyes.

One word: gaudy. 

Let's pitch a Scooby-Doo clone, but with a shark...in a band! Brilliant, the kids will never notice!

The quality of American television animation continued to decline into the 1980s due to over-excessive merchandising. Many 'popular' cartoons of the era were little more than product commercials solely created to get parents to buy toys for the their children. Cartoons following this trend included Transformers, My Little Pony, Care Bears, He-man, Jem, and even a show about a rubik's cube. Super Hero cartoons sanitized for younger audiences, such as, The New Adventures of Batman (1977) and Spider-Friends (1981-1983), were also common at the time. Speaking of sanitized, it is rather hilarious that several R-rated movies were adapted into Saturday morning cartoons. Parents were actually ok with their childern watching pc versions of Rambo and Robo-cob?! Video game based shows also plagued the 80's, the most notorious being The Super Mario Bros Super Show and The Legend of Zelda (both 1989). 

Umm, wow. How was this even made? It's so bluntly racist!

Not another Care Bears clone!

Hannah Montana + Barbie + KISS = Jem 

Warning: Not the Batman your teenage son wants for Christmas. 

Because every kid wants to watch a cartoon about a toy box.

In other countries, the state of animation was not so dire. In Europe, most of the budget went to making the occasional high profile film, such as The Yellow Submarine (UK, 1968), Watership Down ( UK, 1978), or The King and the Mockingbird (France, 1980). Russia primarily focused on making short films both for adults and childern, such as Hedgehog in the Fog (1975), Firing Range (Polygon) (1978), and The Tree and the Cat (1983). Only very occasionally were TV series made, as most countries found it hard to compete with America's excessive output of cheap cartoons. Arguably, the most successful series outside the USA were Danger Mouse (UK, 1981) and Nu Pogodi! (Just You Wait!) (Russia, 1969-2006).  The only country that churned out TV animation rivaling that of America was Japan.

It is interesting to contrast the state of American animation to Japan. Yes their were forgettable, more merchandise-driven based franchise shows such as Speed Racer (1966-1968), Science Ninja Team Gatchaman (1972-1980), and Getter Robo (1974-1975). However, there were also more intellectual and creative shows created at time due to the anime revolution of the late 1960s as a result of social unrest and artistic rebellion. (Two of the most prominent works in the 1960s responsible for this were Horus: Prince of the Sun and The Vampires, as mentioned earlier on this blog.) Before the revolution, anime was a lot like 'typical' American films in the vein of Disney. Princess Knight (1965) and The Wonderful World of Puss in Boots (1969) are examples of the 'old hat' of anime.

Early anime was a lot like Disney.

Most Americans tend to think that 1970s anime was 'just giant robots' because mecha was the primary genre that made it overseas to the USA.

Some of the most fondly remembered anime series came out the 1970s-1980s, a period often considered a 'golden era' for animation in Japan. Lupin III no doubt shocked audiences when it first appeared on TV in 1971. It was the first truly 'adult' anime brimming with black humor and sexual innuendos. Although somewhat tame by today's standards, the show caused enough controversy when it originally aired that Hayao Miyazaki and Isao Takahada (whom you may have heard of) were brought in to make the show a bit more family friendly and focus more on slapstick comedy. Initially, Lupin flopped, but quickly attained cult status. It became successful enough to spawn three other series and several movies and TV specials. Since then, Lupin and his criminal hijinks have become as familiar to Japanese audiences as Bugs Bunny is to Americans.

Miyazaki and Takahada would later move on to Nippon Animation. There Takahada directed several very influential anime series based off classic childern's novels, including Heidi, Girl of the Alps (1974) and Anne of the Green Gabbles (1979). Miyazaki made his big break with Future Boy Conan (1978) before he and Takahada established Studio Ghibli and the rest is history. Another notable Nippon anime was Dog of Flanders (1975), a very bleak but beautiful series by Yoshio Kuroda.

Popular genres of the time were sports dramas, such as Ashita No Joe (1970), and fantasy space operas. Several sci-fi manga by Leiji Matsumoto were adapted to TV including Space Battleship Yamato (1974) and Galaxy Express 999 (1978). The historical drama, Rose of Versailles (1979), was about a women raised as a man during the class clash of the French Revolution. It was notable for taking the risk of introducing (possibly) bisexual characters to popular anime and for its tragic ending. Anime legend Osamu Tezuka also managed to finally remake two of his most beloved series, Astro Boy and Jungle Emperor Leo (Kimba the White Lion) with a larger budget and without the constraint of censorship.

Lupin III, the first anime series for a more adult audience.

Sport dramas, such as Ashita no Joe, are exceedingly popular in Japan.

Galaxy Express 999, a popular series dealing with death, immortality, and betrayal. 

The Dog of Flanders: it will make you cry.

Future Boy Conan is still considered to be one of the greatest cartoon series ever.

Towards the end of the 1980s, things began to change again for American animation, but fortunately for the better. After realizing that the competition from Don Bluth and other independent animators were taking away from their market, Disney realized it had to shape up in order to survive. Thus the company began vigorously training a new crop animators and released Who Framed Roger Rabbit? (1988) and The Little Mermaid (1989), starting a successful period during the 1990s of revival known as the Animation Renaissance. Other companies, like Warner Brothers and Hannah Barbera (now Cartoon Network), began to make successful cartoons again, such as The Animaniacs (1993-1998) and The Iron Giant (1999). Newer studios such as Nickelodeon, Dreamworks, and most notably, Pixar, were also met with great success during this era. Many of them continue to be important to the animation industry today.

Everyone's reaction to this movie: 'Disney is alive?! :D" & "Thank God we don't have to put up with cartoons like Fangface anymore!"